Art direction, graphic design + web design.

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Pyrrha is a Canadian owned brand that makes handcrafted, meaningful and sustainably conscious jewelry.

 

The brand’s focus is personal storytelling and connection with their consumer. They celebrate imperfection through these connections, as well as their products, which are inspired by antique wax seals and heraldry. The visual tone consists of mostly neutral colors and clean lines, while the photography has dramatic focus on the intricate details of the pieces.